Wiggle BOS, Business Operating SystemTry the demo

People. Process. Progress. All together.

One system to run your business.

Plan it. Grow it. Deliver it. Know it. Customers, sales, proposals, marketing, projects, goals and weekly numbers, connected, with Romey, an AI assistant that understands all of it. Built for start-ups and small to medium businesses, and your data is always yours.

Stop running your business across ten different apps.

Leads arrive in one tool, proposals live in another, email sits somewhere else, the plan is in a spreadsheet and the follow-up depends on who remembers. Wiggle brings the whole business into one system, from first contact to signed proposal to the weekly numbers, and Romey keeps it current while you get on with the work.

Try the demo

See Wiggle run a business, no sign up.

Coming soon: a sample business built just for you, with customers, deals, proposals, the weekly numbers and Romey, all working together. Get an email the moment it opens.

RomeyRomey, the Wiggle AI assistant: a long-haired brown tabby cat inside the Wiggle blue and green swirl

Tell it what happened. It updates everything.

Type a sentence after a call and Romey logs it, moves the deal, sets the follow-up task and starts the proposal. Ask how the business is doing and it answers from your own records.

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Customers

Every customer, deal and conversation on one timeline.

Contacts, companies, deals, projects and one task list for everything, with a booking page and website forms that create deals on their own and reminders before anything goes quiet.

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Planning

Plan the year. Run the week. Know where you stand.

A simple business plan, the weekly numbers that matter, clear roles, a guided weekly meeting and checklists that turn into to-dos, all built from what Wiggle already knows.

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Proposals

From brief to signed proposal, in your brand.

Draft a complete proposal from a brief, with packages and add-ons from your own price list, and send any document for signature. Online acceptance and payment on your own Stripe account are rolling out.

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Email

Mail that files itself.

A workspace inbox, a reply address for every deal, and Microsoft 365 mail filed onto the right customer automatically. Branded emails with AI-written copy, ready to export.

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Marketing

Marketing that sounds like you.

Post to Facebook and Instagram, draft blog posts in your own voice, ask customers for reviews and check how Google sees your website.

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Google profile

Your Google listing, managed from the same place.

Hours, reviews, posts and search performance for your Google Business Profile, with replies and posts drafted for you to approve.

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Connections

Works with the tools you keep.

Microsoft 365, Stripe, PayPal, Facebook, Instagram, Zoom, Calendly, Slack, Mailchimp and Klaviyo today, with QuickBooks and Xero rolling out.

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Why Wiggle

One system, one timeline.Calls, meetings, emails, proposals and signed documents all land on the same record, so anyone on the team can pick up a relationship mid-conversation.

AI drafts. People decide.Every AI output that could reach a customer or a public listing arrives as a draft for a person to approve, and the AI is never allowed to invent prices, results or business facts. Auto-sharing your own published blog posts is the one exception, and only if you switch it on.

It writes like you.A business profile built from your website and a voice guide built from your own writing sit behind every draft, so nothing sounds like a template.

Follow-up that does not depend on memory.Unsigned proposals, unanswered emails and expiring links are flagged automatically, every to-do lands in one task list, and a daily digest shows what needs you.

A plan the whole team can see.A simple business plan, weekly numbers, clear roles and a guided weekly meeting sit next to the customers and the work, so planning is not a separate spreadsheet somebody forgets to update.

AI costs you can see.Every workspace has a monthly allowance of AI help, shown as a simple percentage, and every AI action is logged, so there are no surprise bills and no mystery automation.

Your business. Your data. Always.Export everything you have entered, every file and every insight, as open, documented files you can take to any platform. Grow past Wiggle one day and you leave with all of it.

For start-ups

Founders who sell, market and still have a product to build.

Look bigger than you are, keep every conversation in one place from day one, and let the assistant carry the admin.

Wiggle for start-ups

For small and medium businesses

One system for the business you already run.

Replace the patchwork of tools with one workspace your whole team can use, connected to the software you already keep.

Wiggle for small business

What Wiggle replaces

Replaces

A separate CRM

Business planning and weekly meeting tools

Scheduling and booking pages

Online form builders

E-signature for your own documents

A basic task list

Covers the basics of

Proposal software

Social media scheduling

Review requests

Website and search checks

Meeting notes, for Zoom

A shared customer inbox

Keep alongside

Your accounting software

Your office email and documents

Card processing through Stripe

Your phone and texting

Where Wiggle is today

Available now

Romey, the AI assistant

Customers, deals, projects, reports and one task list

Workspace inbox and Microsoft 365 mail filing

Booking page, website forms and follow-up reminders

AI proposal drafting, service library and price insights

Click-to-sign documents

Business plan, goals, weekly numbers, roles, weekly meeting and checklists

Money from Stripe and PayPal, read-only

Facebook and Instagram posting, blog and branded email design

Website and search checks

Zoom meeting summaries, in beta

Slack, Mailchimp, Klaviyo, Calendly, webhooks and an API

A notification centre and website uptime alerts

Any email account by IMAP, OneDrive and Dropbox files

Deal import from HubSpot, Salesforce and Pipedrive

A record of who viewed or changed what

Full export of everything you have entered, any time

Rolling out

Online proposal acceptance and payment on your own Stripe account

QuickBooks and Xero

Google Calendar and Gmail filing

LinkedIn Pages

Google Business Profile management

Sending email campaigns from Wiggle

Publishing websites and blogs to your own domain

Microsoft Teams alerts

Canva designs in the email designer

DocuSign, for clients who ask for it

You set the direction. Wiggle keeps the business moving.

Request early access